Finmeccanica S.p.A. is the leading industrial group in the high technology sector in Italy and one of the main global players in aerospace, defence and security. It operates in seven sectors: aeronautics, helicopters, space, electronics, defence systems, energy, transportation and construction. Humus Design, every year, accepts the challenge of communicating the values of the brand. For the 2012 Annual Report Humus Design proposed Finmeccanica to walk a less conservative path and to adopt a fresher and bolder graphic style. Each section of the report is introduced by a minimalistic graphic syntesis and metaphore of what the technology sector is all about.